We talk a lot about digital marketing here at Mars Digital, but I don’t believe I’ve ever gone into an explanation of exactly what digital marketing is. So this is exactly what I’ll be doing in this post. At a very high level, digital marketing is the process or act...
Way back at the very beginning of this blog I spoke about the importance of video content when it came to search engine optimisation. What I didn’t discuss at the time was how to host these videos, and that is exactly what I will be doing in this article. Firstly...
In this modern age of technology having a successful business often relies heavily on having a successful website; but how do you build a successful website? We can boil this down to three points, or key tasks that need to be considered. They are: Design Usability...
Content is possibly the most powerful tool on any website. Content is extremely important for converting leads into customers as well as boosting Google rankings to secure those leads in the first place. Because of this content has the potential to make or break a...
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