As a small business owner in New Zealand, it’s important to stay competitive in today’s digital landscape. One way to do this is through effective marketing strategies, and email marketing is a valuable tool to consider. In fact, it’s an important...
We’ve discussed SEO and talked about the importance of content; we’ve even said how content is king but then showed you some ways to optimise a site without a blog. But what about creating a content marketing plan? Well today we’re going to look at...
1. Mobile usage is on the rise In today’s digital age, it’s no secret that more and more people are using their phones to access the internet. In fact, according to Statista, over half of all website traffic worldwide comes from mobile devices. With such a...
I’ve covered SEO in a fair amount of detail recently, as well as touching on social media strategy, but I haven’t discussed Google Ads or PPC specifically. As a general introduction to the topic, I thought it would be good to start off with 7 tips for...
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