by Matthew Edwards | Dec 22, 2020 | Google Ads, Marketing
I know I’ve spoken about click fraud and Google Ads before, but it’s a sad reality. Whether we’re talking about competitors trying to reduce your company’s marketing effectiveness or computer savvy internet trolls, the reality is, click fraud is something that we have...
by Matthew Edwards | Dec 15, 2020 | Digital Strategy
I’ve been in this industry long enough to know that trial and error isn’t something that only a few people do here and there or that it’s the ones who don’t really know what they’re doing use to justify bad results, it’s basically part and parcel with digital...
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