by Matthew Edwards | Dec 15, 2023 | Digital Security, Google Ads, Marketing
Key Points: Bot traffic encompasses both beneficial and harmful non-human traffic to websites and apps. Good bots improve user experience and site health, while bad bots can engage in activities like ad fraud and DDoS attacks. New Zealand businesses face unique...
by Matthew Edwards | Dec 12, 2023 | Digital Strategy
Introduction In today’s digitally-driven world, the way electrical services reach and interact with their customers has undergone a significant transformation. Gone are the days when word-of-mouth referrals were the only way to grow an electrical business. In...
by Matthew Edwards | Dec 6, 2023 | Custom Development, Online Tools
Key Points: API integration enables efficient data exchange between applications. It’s crucial for modern businesses, especially in New Zealand, for digital transformation. API integration can be costly but offers significant returns. It addresses challenges...
by Matthew Edwards | Dec 4, 2023 | Productivity
The festive season, a period synonymous with increased consumer spending and heightened economic activity, presents a unique set of opportunities and challenges for B2B wholesale importers. In the realm of import logistics, efficiency becomes not just a desirable...
by Matthew Edwards | Nov 28, 2023 | Digital Security
Key Points: Multi-stage phishing is a growing threat to businesses, employing QR codes, CAPTCHAs, and steganography. These techniques can bypass traditional security measures. New Zealand businesses need to be aware and adopt advanced security measures. The...
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