by Matthew Edwards | Jun 10, 2020 | Digital Strategy, Tips & Tricks
As part of the local TNG (The Networking Group) chapter that I go to, we occasionally give a 10 minute presentation about what our business is, where we came from and in general just a more in depth version of the standard 1 minute speeches we do at each meeting....
by Matthew Edwards | May 14, 2020 | Marketing, SEO, Tips & Tricks
A website is only as good as it’s conversion rate. Today we take a look into writing great content for websites with content specialists BizStory Content. We discuss general principles of writing content for web pages with both search engine optimisation (SEO) and...
by Matthew Edwards | May 5, 2020 | Google Ads, Marketing, Tips & Tricks
Are you running a Google Ads campaign with no success? Does it seem like you’re meeting your advertising budget without seeing the desired results? If so, then you could be a victim of Pay Per Click fraudsters. This is a serious issue in the digital marketing...
by Matthew Edwards | Apr 30, 2020 | Digital Strategy, Tips & Tricks
A Zoom conversation with Sam (Topview Photography) & Sophie (Sophie Howard – Harcourts Tandem Realty) covering off a few ways business owners and real estate agents can improve their websites as well as touching on some key ideas of SEO (search engine...
by Matthew Edwards | Dec 18, 2019 | Design & UX, Marketing, Tips & Tricks
While your site maybe number one from an SEO perspective, there really is no point if it’s not generating any leads or sales; and that is where conversation rate optimisation comes in. Conversion rate optimisation is rooted heavily in user experience and design...
by Matthew Edwards | Jun 21, 2019 | Digital Strategy, Marketing, Tips & Tricks
In our last post I discussed the three key areas that any business most focus on in order to create a successful website. But how do you make it consistently successful? The secret to this lies in the last point I went over; marketing. As such an umbrella term...
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